For many, coffee is the first step in their morning. Enjoying your cup of hot or iced caffeine can be a much welcomed moment of quiet before you jump into the rest of your day. Starbucks wants to make that part of your daily routine even more special by teaming up with Headspace to create a culture of mindfulness around enjoying your coffee.
Headspace is a company that focuses on offering guided meditations to its users on a subscription basis and Starbucks wants to give you exclusive access for free. Through this partnership, Starbucks will “offer customers a series of new meditations to transform their coffee routine into a mindful experience centered around the coffee ritual, along with a free 60-day Headspace Plus trial,” according to the company’s press release.
The guided meditations will turn your morning coffee or mid-day caffeine break into a moment that allows you to reflect on your day, feel gratitude, and refresh yourself for what’s to come. The curated series of meditations will be narrated by Headspace’s Director of Meditation, Eve Lewis, and will focus on acknowledging your senses—like smell—when drinking your beverage or call on you to take a screen break during your work day to enjoy your drink.
To get this perk for yourself you’ll have to be a Starbucks Rewards member and should download the mobile app on your phone. Your account will get a personalized code that will allow you to access Headspace, and you can find this information in the “Mindful Moments” cards part of the app. You can also visit Headspace’s Starbucks landing page to learn more about the promotion.
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